Classic Culinaire

What we're doing...

Classic Culinaire is a private chef business operating in Sonoma, Napa, Marin and San Francisco. It offers full-service chef and catering services.

I have been working with Classic Culinaire for several years. The owner of the business decided in 2015 to begin a plan to expand. Most recently, I did a complete revamp of their website, www.ClassicCulinare.com. I have also rebranded the company with a new logo, branding identity kit (including business cards, letterhead, etc.). I am also in the process of creating marketing materials for the various, specific segments of the business (in the form of brochures, targeted post cards, etc.).

I wanted to really modernize the look and feel of the Classic Culinaire brand. The first iteration of web and logo identity came in 2009. It was a bit of a rush to get everything up and running, so we were unable to really come together on a solid look. With this revamp, I was able to really take my time and define those modern details that have ultimately led to great business growth and brand recognition.